A new acquaintance – Google Data Studio

For the past few months we’ve been building dashboards with Google’s Data Studio. A visualiation tools that can easily be connected to a multitude of data sources. We have uploaded most of our data to Big Query to be able to easily (and with much better speed!) query the data into a multitude of dashboards.

BQ in combination with Google’s Data Studio is an easy-to-use combination to implement basic dashboards needed in a media house. Here are some examples of dashboards that we’ve built the past months:

  • A live report on the NPS for our site, including open ended comments, shown on a screen at the news desk
  • A dashboard showing which articles generate the most registrations
  • Amounts of sold subscriptions per type, date and per area
  • A vis on the demographics of the registered users (showing demo data):

Registered_demog

Data Studio is very easy to use and set up to work with different data sources. You don’t even need to do any coding to access the data in Big Query, but then again, the options on how to plot your data are limited. What you gain on the swings you lose on the roundabouts…

The plot types are quite basic, simple time series, bar charts, pie charts, tables etc. One nice feature though is the geo map that allows you to visualise your data on a map:

Subs_geo

But us non-US users still will have to wait for the zoom level to have other options than just the country for areas outside the US :/

Formatting your visualisation can, however, by no means be compared to e.g. Tableau or even Power Point. Limited options for formatting margins etc. mean that effective use of space on your dashboard is difficult. And you can forget about formatting any of the nitty gritty details on your chart.

Nevertheless, Data Studio makes it really easy to visualise your data and is a handy tool with a low learning curve. And it’s free. So why not try it out? And I’d love to hear your comments on it, so please pitch in in the comment section!

 

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MakeoverMondays

A week ago on Thursday I attended a meeting for the Tableau User Group in Finland #fintug. There the inspiring Eva Murray (@TriMyData) from Exasol, Tableau evangelist, told us about the concept of MakeoverMonday, and had us do last week’s challenge live, then and there.

I was paired up with Jaakko Wanhalinna (@JWanhalinna) from Solutive in redoing the viz in only 43 minutes. We had a blast, and thanks Jaakko’s good knowledge of Tableau we came up with this nice remake:

 

mmovermonday_w45

You can find the original at my profile on Tableau Public.

Despite some schedule restraints I decided to take on the challenge of this week’s MakeoverMonday viz as well. It’s about the city transport systems in 100 cities globally. The data provided covered only the names of the cities and an index for each city. The higher the index the better. More information about the index can be found at the homepage of Arcadis, a Design and consultancy agency for natural and built assets.

Here’s my viz on the data:

mmovermonday_w46.PNG

And the original is of course on Tableau Public.

The MakeoverMonday is a fun way to experiment with Tableau and simultaneously learn about very diverse topics, I can highly recommend it! So there will be more of these, maybe not every Monday, but as often as I can squeeze them into my schedule!